A recent report in the Economic Times noted that India’s business process outsourcing (BPO) sector had been given a boost through the emergence of interest from new sectors such as travel and hospitality, and e-commerce. The report indicated that India’s BPO industry had been dependent on telecommunications providers, but the new sectors had boosted BPO demand, with the Economic Times reporting a predicted 16 to 20 percent growth in the domestic market. With the need for diversification in the shared services and the BPO sector increasing, the question becomes can Latin America benefit from similar new customer sectors moving into the space? By Bianca Wright